Kommo’s 10 new Instagram DM automation & Comment reply features

Kommo’s Instagram chatbot, also known as Salesbot, isn’t just about automating responses—it is about building relationships.

With our no-code chatbot, you can automate interaction with potential customers and guide leads through the sales cycle, turning casual conversations into real business opportunities.

Further, Kommo’s Instagram DM automation allows you to acknowledge and engage instantly when a user mentions you in their story, making your interactions feel more genuine and authentic.

Let’s show you 10 ways Kommo’s Salesbot works tirelessly to keep every client happy while you focus on creating awesome content! 👇

With Kommo’s Salesbot, you can customize different responses for multiple keywords in a single post! What's more? You can choose where you want to respond!

For example, you can configure your Kommo Salesbot so that a comment with the word ‘book’ will trigger a DM reply, while a comment with ‘website’ will trigger the Salesbot to drop a link right in the comment section. Keeping your engagement targeted and on point.

When someone mentions you in a story, Kommo’s Salesbot automatically sends them a direct message (DM), so you never miss the chance to engage and build stronger relationships.

Want to keep your Instagram posts and reels vibrant and buzzing with engagement? With Kommo’s Salesbot, you can! When users comment on your posts or reels, let your Salesbot reply to them in the comments itself! Increase conversations and activity on your posts and reels.

Make the first text easy, so when a customer opens your DM for the first time, greet them with a few pre-set message options to make a great impression. This will simplify decision-making to a single tap and help break the ice with newcomers.

Now, you can enable the Follower Check condition when responding to a DM, story mention, or comment. Customize your Kommo Salesbot to send different messages based on whether the person interacting with you is a follower or not - because one size doesn’t fit all! 😉

Easily collect registrations from Instagram users via story replies, reels, posts, live, or comments! Capture the email addresses and phone numbers for up to 80% of your leads and add them automatically to your database. With Kommo Salesbot, you can collect contact details, qualify prospects, and send relevant links or further instructions at your chosen time - streamlining your lead generation process.

Kommo Salesbot can react to incoming messages and story mentions, adding a personal touch to your engagement. It’s quick, easy, and highly effective in making your interactions seem more genuine.

Maximize your click-to-chat ads on Instagram with Kommo’s Salesbot. When customers click on your Instagram Ad, let Kommo’s Salesbot guide them through the sales process, answer their questions, and convert this lead into a customer. Always on, always ready!

When a client leaves the conversation unanswered, Kommo’s Salesbot will follow up with them after some time. This gentle nudge brings your customer back into the conversation and sales cycle without being too overbearing.

With Kommo AI, not only will your messages be perfect, but you can go beyond and match your customer's tone and pitch, improving familiarity with your audience and engaging appropriately, whether it's a millennial or Gen Z with Kommo AI!

Now that we’ve explored all the exciting features, let's look at the quick and easy setup process for the Comment to DM automation feature on Instagram in Kommo - it has never been simpler!

The setup process is fairly straightforward, but before we dive in, here are a few things you will need to get started:

• A Kommo account (base plan or higher)
• An Instagram business account

Setting up the comment to DM automation on Instagram in Kommo is a 4-step process:

• Step 1 - Connect your Instagram account

Navigate to Marketplace in Kommo > search for Instagram and Install the integration if you haven’t yet. Once installed, follow the prompts and connect your Instagram account to Kommo.

• Step 2 - Adjust and save the chat flow.

This is where the magic happens. Create the message you want your commenters to receive in your no-code bot builder. Play around and get creative here with the triggers and conditions you set.

• Step 3 - Choose posts for which the bot will be active

Kommo allows you to select a specific post for which your bot will be active. Alternatively, you can also select multiple posts that the bot will work on simultaneously.

• Step 4 - Test the flow on your device

Take your latest tool for a test drive and see the flow before launching it. Remember, if you don’t like something, you can always go back to the bot builder and make changes.

And there you have it; in 4 simple steps, you’ve set up the Instagram DM automation and comment reply feature on Instagram in Kommo 🥳

Driven by Kommo’s Salesbot, you can automate your responses, engage instantly, and turn casual interactions into loyal customers with Instagram DM automation. With Kommo’s Salesbot at the wheel, sit back and watch your Instagram game transform.

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